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Like P&G, Unilever spent a long time in a funk. For the best part of a decade, turnover barely budged, share performance was lacklustre and strategic direction was wanting.Under Paul Polman, himself a P&G alumnus who took up the reins at the Anglo-Dutch group at the start of 2009, much has changed.

Targeting a doubling of turnover to 80bn – over an unspecified timeframe but generally taken to be 2020 – he set about divesting small non-core assets, launching bold acquisitions, speeding up innovation and forging further into emerging markets, which now account for 57 per cent of revenues.

So Skippy peanut butter and Chicken Tonight cook-in sauces were ejected from the larder. In their stead came the faster-growing and more profitable shampoos of Albert Culver and Russian cosmetics maker Kalina.

Unilever is “streets ahead of P&G” on innovation, according to Warren Ackerman, analyst at Societe Generale. The maker of Dove shampoo and Flora margarine last year rolled out 90 innovations to more than 10 countries, a tenfold increase on 2009 levels.

Mr Polman believes that new products are vital to tempt cash-strapped consumers to part with their dwindling disposable incomes.

But it is not just Unilever that is giving P&G a run for its money. L’Oreal of France has been selling more skincare creams and cosmetics across the globe, helping it report a 5.5 per cent year-on-year increase in sales in the first quarter.Gallingly for P&G,why christian louboutin shoes so popular in uk? competitors are grabbing share in some of its top markets. On home turf in the US, L’Oreal is elbowing P&G shampoos and conditioners off bathroom shelves.

In China, one of the few emerging markets where P&G boasts a longer history than Unilever, L’Oreal lifted sales by 11 per cent year-on-year in its first quarter.Emerging markets are generally one of P&G’s weaker suits: approaching 40 per cent, its sales from these regions lag Colgate-Palmolive’s 50 per cent and virtually all European rivals.

This is not all bad. Most participants flagged up softening in these markets in aggregate, and profitability tends to be lower, partly due to inflated media costs and higher capital expenditure.But P&G, the company that proudly launched 10 cent nappies in China – at a time when toddlers were most likely to be found wearing pants with strategic rips – cannot afford to slip here. As makers of infant formula have discovered, even when sales of Scotch whisky or designer handbags start to flag,One of the most popular ones are fake watches, cheap rolex watches illegally produced copies of authentic Rolex watches. Chinese babies are a lucrative market.

The emergence of new shopping habits driven by pictures and social interactions provides an obvious if untapped revenue source for image-heavy online communities like Pinterest, most of whom have yet to nail down a business model.mybag321 offers latest fashion replica jewelry and other jewelry. It has also driven online sellers to begin to spend less time optimizing text for search engines and more time tweaking images to please human shoppers.

“Social is very rapidly shifting away from text,” says Apu Gupta, CEO of Curalate, which helps clients like the Gap and Saks optimize the images they send into networks like Pinterest. “It’s going to change shopping behavior both online and offline… This is the direction the world is moving – everyone has a cameraphone in their pocket, and the whole web is becoming high def. In many ways we’re circling back to the days of our ancestors. Back when we all lived in caves we painted on walls. Now we’re pinning and reblogging and doing various other things to express our aspirations.”

Online shopping is coming to resemble not just the ancient days of painting on cave walls but also the modern,The Michael Kors outlet will provide you cheap but high-quality products. pre-internet phenomenon of selecting purchases from the pages of glossy magazines. Jess Lee, CEO of picture-driven fashion community Polyvore says her site drives millions of clicks each month to online retailers like Nordstrom and Net-a-porter. Mushrooming affiliate revenue from those clicks helped Polyvore more than double its revenue last year.Discover the largest collection of gucci handbags for women.

“It used to be the only way you could get the latest trends was from fashion magazines like Vogue and InStyle,” says Lee. “The fashion editors would attend the shows, meet the designers, and deliver the trends to the masses via their magazines. Now the world is much more democratic and bottoms-up. A fashion blogger or a Polyvore user can be just as influential and reach millions of people. That’s why you’re starting to see designers focus on collaborating with bloggers and Polyvore users, rather than just hitting up the magazines for marketing support.”

People are turning to pictures and social recommendations not just for handbags and jeans but for major purchases as well. The home renovation hub Houzz, who showcases more than 1 million photos from contractors and designers, along with the contractors and designers themselves, has seen traffic spike to 14 million monthly unique users from 4 million last year. Beautiful pictures are so important on Houzz that the site recently invited photographers onto the site to offer their services to all the home contracting professionals. “The visual aspect on Houzz is what makes it attractive and suitable for home improvement,” says Houzz President Alon Cohen.